Many people do not understand the impact of search personalization when they control search engines. If you want to get a better idea of how your site is ranked in the search engines, you should follow the lessons we will share below.
As Analytics & SEO, our customers are looking to improve the rankings of their site's search engine results pages (SERPs) and help users find it easily. One of the first steps in starting an SEO project is to conduct an SEO audit to get a benchmarking page rank for several key terms that can be compared later. Although ranking is certainly not the only criterion for success, it is a basic metric client that continues to use as a way of measuring progress.
Often, after reviewing search engine ranking data provided for basic terms, customers report that when they search for a basic term from their home or computer, the site is ranked differently from the results we provided, often better. Sometimes customers get a # 3 ranking for a basic term on their work computer, where they are actually a # 8 ranking for this term.
This deviation is a result of personalized search, a function that provides customized results based on various factors. Google gives value to the user experience and seeks to ensure that search results are relevant and useful to users. Personalized search is an expression of this value and continues to change the way search results are provided.Check My SEO Ranking Manual Search Engine Marketing Analysis
As Analytics & SEO, our customers are looking to improve the rankings of their site's search engine results pages (SERPs) and help users find it easily. One of the first steps in starting an SEO project is to conduct an SEO audit to get a benchmarking page rank for several key terms that can be compared later. Although ranking is certainly not the only criterion for success, it is a basic metric client that continues to use as a way of measuring progress.
Often, after reviewing search engine ranking data provided for basic terms, customers report that when they search for a basic term from their home or computer, the site is ranked differently from the results we provided, often better. Sometimes customers get a # 3 ranking for a basic term on their work computer, where they are actually a # 8 ranking for this term.
This deviation is a result of personalized search, a function that provides customized results based on various factors. Google gives value to the user experience and seeks to ensure that search results are relevant and useful to users. Personalized search is an expression of this value and continues to change the way search results are provided.Check My SEO Ranking Manual Search Engine Marketing Analysis
